Visual Guideline

LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE LOGOTYPE

Logotype

The new VBET logotype is familiar and welcoming, drawing upon the heritage of our brand values, typeface, and colors. The type is built for the digital world, supporting the diversity of our businesses, representing and endorsing our products and services. Our logo must be used on 100% of internal and external communications. The logo is intended for use by corporate organizations and facilities; certifications and subscriptions; programs and events; competitions; corporate solutions (multiproduct); hardware; and

VBET technologies, services, and products.

Vertical logo

Horizonal logo

COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR COLOR

Primary Color

Our color system preserves the heritage and recognation
of VBET synonimous Magenta color with
incorporating secondary colors.

SOFTMAGENTA

#EC008B

Pantone

Process Magenta C

R 236

G 0

B 139

C 0%

M 98%

Y 1%

B 0%

LIGHT MAGENTA

#FF4DB6

DIRTY

MAGENTA

#9A195F

PURPLE

#93008E

INDIGO

BLUE

#5101D3

LIGHT

BLUE

#5184FF

DARK

BLUE

#150038

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Typeface

Type is more than a design element.
It articulates our message, expressing both what we say
and how we say it. Simple, easy to read, bold and human
centric, the Acumin Variable type family is closely aligned
with the VBET brand personality.

HEADING NOW

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