
LOGOTYPE
COLOR
TYPEFACE

Visual Guideline
Logotype
The new VBET logotype is familiar and welcoming, drawing upon the heritage of our brand values, typeface, and colors. The type is built for the digital world, supporting the diversity of our businesses, representing and endorsing our products and services. Our logo must be used on 100% of internal and external communications. The logo is intended for use by corporate organizations and facilities; certifications and subscriptions; programs and events; competitions; corporate solutions (multiproduct); hardware; and
VBET technologies, services, and products.

Vertical logo

Horizonal logo
Primary Color
Our color system preserves the heritage and recognation
of VBET synonimous Magenta color with
incorporating secondary colors.
SOFTMAGENTA
#EC008B
Pantone
Process Magenta C
R 236
G 0
B 139
C 0%
M 98%
Y 1%
B 0%
LIGHT MAGENTA
#FF4DB6
DIRTY
MAGENTA
#9A195F
PURPLE
#93008E
INDIGO
BLUE
#5101D3
LIGHT
BLUE
#5184FF
DARK
BLUE
#150038
Typeface
Type is more than a design element.
It articulates our message, expressing both what we say
and how we say it. Simple, easy to read, bold and human
centric, the Acumin Variable type family is closely aligned
with the VBET brand personality.
HEADING NOW
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QUALY
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